How Is Snapchat Really Affecting Us
Saturday was one of those simple yet profound days, and I want to share a few details it with you. My dear friend Sara and I met before going to a day-party, we don’t see each other as often as we like so we were both excited about our impromptu date. As I’ve might have mentioned before, having a longer friendship with a person who hasn’t have that sense of depth has proved me numerous times that it isn’t a great fit. But our friendship has always been effortless, it actually started effortless too. She was sitting next to me at a show during Stockholm Fashion Week, she started talking to me and that was the beginning of our friendship.
At the party, Sara brought up some interesting topics, we discussed social media since we’re both in the field, how snapchat has effected us socially. And if you have been reading my blog for a while, I’m sure you know that social construction is a topic I love to dive in. For those who are just starting reading these articles, this isn’t you’re regular fashion/lifestyle blog.
One argument my friend did was that she believed that Snapchat is a medium that has enables people to do more things that used to be out of our comfort-zones. We’re sharing, everything, every moment, to the point whereas we soon might even be sharing those oh-so private moments. But where will the line be drawn? Is this the beginning of what sort of social media we’re gonna be drawn to, which leads platforms as Instagram to be the new fading Facebook? If you look at it, Instagram is taking a similar evolution as Facebook where the older generations are jumping on board now, it’s more commons for the general public to have an actual account at Instagram whereas the younger generations are using newer apps, such as Snapchat.
The other day I listened to a podcast where a man told he doesn’t get a hold of his teenage daughter, only via Snapchat, which is highly interesting. We could see from the early start that our way of communicating was changing due to social media, we call each other less and text more for example. My friend in London and I send each other snaps on a weekly basis and check in on each other. I’ve asked myself why I do prefer Snapchat when talking to her, the answer is that I like the fact that I get to see her (when she’s not hiding half of her face in the screen, don’t ask its a thing she does… ) and seeing facial expressions adds to a conversation. Especially when you only see the person in real life a few times a year (usually meaning fashion weeks, haha), one other thing I like the too is that they can share whats happing in real moment and its unfiltered plus that I don’t have to be on my phone to see it in real time such as FaceTime, I can catch up whenever I have the time.
Both me and my friend were slightly fascinated about the turn we’ve discovered and interested to see how it continuous. However, the older I get the less receptive I get to adding more social platforms to my life and frankly, not so interested in doing so either. One thing we’re witnessing more is how fashion brands create event for people with a large following to promote brand awareness. The brand Revolve has made it even to a seasonal thing, whether its Coachella, The Hamptons or Mexico – a number of beautiful girls fly to these destinations and share the experience, on Snapchat (and other platforms). Not only does this show the importance of events in todays PR-strategising but also how we respond to this. I’m not going to spill it all, I just want you to start thinking about how it might have effected you so you can share in the comment section below. I truly hope you guys take the time to think and please respond with what you came up with.
As I am sitting here with a smirk on my face (funny fact: my friend Sara’s nickname) I realise that there is so much more I want to share about this day and the conversations but I think its better to leave you with this and continue with the next subject in the next post. Till then, looking forward to read the comments.
Wearing: Weekday Top, Zara Dress, Superego Sneakers, Balenziaga Bag, Stine Goya Scarf, Ray-Ban’s Sunglasses
Photo: Anouk Yve, edited by me